Frej Gustafsson

Co-founder of ReShore

The second guest of RISE NL that we are announcing: Frej Gustafsson! Frej is a 24-year-old entrepreneur and co-founder of the startup ReShore.   


‘’ReShore is building the Living Breakwater, creating the next generation of environmentally sustainable coastal protection.’’ 


‘’I’ve been involved in the Wageningen University startup scene since I first started my Master’s in 2018, learning a ton of new things along the way. When I was asked if I wanted to participate in a panel discussion organized by Rise NL, I thought that it would be a great opportunity to give back to the community that I have learned so much from.’’ 


Why Frej is considered the Hipster of the startup: ‘’I work in the intersection between science and business, trying to bring the vision from science into the world of business. I’m neither an expert in the details nor a businessperson, but instead, I sit comfortably between the two – maintaining the bigger picture and making a sure impact is central to the business that I’m a part of.’’